LIGHTOLIER ( HI P R H V
11 EAST 36th STREET
NEW YORK CITY
To Obtain the Charm of a Well Lighted Home
VOU I11UST PLMl VOUR LIGHTIHG
If your home is warm and comfortable through the cold winter months, it is only because
the heating installation was planned — thoughtfully. So it will be with your lighting. Selected
in haste, without full regard to the various types of fixtures necessary to give correct light-
ing to all of the different activities in each room — studying, reading, eating, entertaining,
cooking, dressing, shaving — you are almost certain to deprive yourself of much of the com-
fort and happiness you want in your home. But selected with thought, after careful planning
— and planning should begin with provision for electrical outlets that enable you to enjoy
the types of lighting suggested in these pages— you simplify living and add satisfaction to
each day's existence. . . . Whether you are building a new home or remodeling an old one,
you will find the contents of this book of interest and value. Lightolier, and Lightolier dealers
everywhere, will be glad to be of additional assistance in showing you lighting fixtures
that will give you and your home the utmost in good illumination and tasteful decoration.
LICHTinC FOR CHKRm RHD BERUTV
The conspicuous position of lighting equip-
ment makes it exceptionally important in
the appearance of a room.
The full beauty of your rugs and other
furnishings is seen and appreciated only
when there is ample illumination.
®N * \
People are happier, brighter and look better
wherever there is cheerful lighting.
Proper lighting equipment distinguishes a
home and enhances the beauty of its archi-
Two thoughts are uppermost in your mind as you begin to plan
your lighting. You want lighting equipment that is beautiful
and decorative, adding charm and interest to your interiors —
and you want equipment that gives light good enough to enable
you to see easily and with safety to your eyesight.
Only within recent years has this dual function of lighting equip-
ment had the fullest cooperation between illuminating engineers,
designers, and fixture craftsmen. Today, America's foremost
interior decorators and architects bestow as much attention on
the selection of correct fixtures as they do on any other import-
ant element of construction or decoration — to the definite
benefit of home-owners.
For after all, no matter what fixtures you choose, they occupy
important places on ceilings and walls where the eye is bound
to observe them by day or night. They should, therefore, be
attractive, decorative accessories in themselves.
But the influence of correct lighting extends far beyond the
equipment. The appearance of such furnishings as rugs, drapes,
chairs, sofas — and the appreciation of their beauty — depends
upon your lighting. Unless the lighting is soft but adequate,
cheerful but glareless, color tones can be distorted or lost,
decorations concealed in shadows, harmony and balance de-
stroyed. Many authorities go so far as to say that nothing you
buy for your home will assure so much decoration for so little
money as correct lighting.
Finally, lighting fixtures are not only part of the furnishings
but a portion of the permanent construction of your residence.
You should expect them to look attractive and give undiminish-
ing satisfaction through a lifetime's use. Indeed, they, are the
only external evidence of the quality of pipes, plumbing and
other internal, unseen construction — and so become important
factors determining the rental or sale of your home should
circumstances require it.
Glare spots, shining on a page, make printed
type illegible — almost impossible to read.
LICHTinC FOR HEALTH HRO I0HIF0RT
The most valuable possession of any human being is good eye-
sight. Only one pair of eyes is given to any of us — and it must
last a lifetime. Through the eyes we acquire 87% of our knowl-
edge and control 80% of our actions. No other sense or faculty
is used so constantly or means so much to our success and
happiness through life.
Against these admitted facts, it should be expected that America
would be a land of 'eye conservationists.' Alas, we have been
even more extravagant with this essential natural resource than
with our forests and minerals! Today over 30% of our young
people in schools suffer from defective eyesight, resulting mainly
from neglect of proper lighting conditions in home or school.
More than half of the people over forty are handicapped by poor
vision*. In at least eight out of ten homes the light is entirely
inadequate for comfortable, easy, safe seeing.
This staggering toll extends to more than impaired eyesight.
Continued eyestrain is depressing, fatiguing, exhausting. Much
of the irritability found in so many homes, many nervous or
backward children, a great deal of headaches, nervous disorders,
and lowered vitality — with its diminished resistance to colds and
other ills — can be laid at the door of poor illumination.
Play safe. Protect your eyesight with the good light furnished
by correct lighting equipment. Have enough light in your home
so that even the poorest or oldest eyes can see easily at such
light-demanding tasks as reading, card playing, studying, dress-
ing and sewing. No other convenience in your home will mean
as much to your family and your friends; none can begin to
contribute so much comfort. You can take no precaution too great
to assure the best seeing conditions for the members of your
family and as a result enable them to enjoy the many benefits of
better lighting—to feel better, work better and lead happier lives.
The eyes of older people require more light.
Your lighting should be adequate for even
the poorest eyes in your home.
Much backwardness in school and perm-
anent impairment of vision, are due to poor
lighting at home.
Natural daylight is more than 200 times as
bright as the light in the average house.
Use better light for better sight.
Lighting that Adds Cheer and Zest
It is a fallacy to believe that only enough light is needed
in the dining room to notice the difference between peas
and mashed potatoes. Nothing will add more to the enjoy-
ment of a meal, to the decoration of the room, and to the
other purposes for which it is frequently used, than good
lighting. Cheerful illumination will give point to the old
adage that happiness aids digestion.
The dining-room silver, the lovely linens, the attractive
chinaware can be made to take on an inviting gleam and
sparkle by proper lighting. Moreover, the dining-room
fixture suspended as it is in the exact center of the room,
occupies the most conspicuous decorative location. It
should be thoroughly attractive, especially when you com-
pare its slight cost with the far greater investment in
rugs and other furnishings that depend upon lighting for
appreciation of their beauty.
In many homes the dining-room table is used by younger
members of the family for their battles with reading,
writing, and 'rithmetic. Much backwardness in school
children, and eventually defective vision, has been traced
to poor lighting conditions for studying at home.
There are several methods for lighting the dining room
correctly. The most popular and perhaps most efficient is
to use a center fixture that gives interesting emphasis to
the table — yet permits not a single harsh ray to strike any
eye. And in addition the fixture must give enough light to
illuminate the entire room so that eyes are not strained by
the contrast between a bright table and dark surroundings,
Lightolier has developed many excellent types of such
lighting — a few are shown on the opposite page. Some of
these incorporate the new 'Flexible Focus* arrangement,
which permits you to use only as much light as you need
and pay for only the light you use. Elegant crystal equip-
ment has never lost its popularity; in fact, is gaining
steadily in public favor. In all instances, however, the
lamps for such fixtures should be shaded, Wall brackets,
either shaded, or of the same semi-indirect or indirect
types as the center pieces, should be provided for con-
venience at the buffet and for serving.
Just a Few o4 the Wide Variety of Lightoliers for Dining Room Lighting
3925- Colonial design
in combination with
crystal drapes and
2405. Modern in form,
feeling, and perfect
COME AND SEE THE COMPLETE DISPLAY AT OUR SHOWROOMS
Lighting the Most Important Room in Your Home
The living room, as its name implies, is the most import-
ant room in the home. There, the members of the family
spend their leisure and most enjoyable hours. There, most
of the entertaining is done. There, such eye-straining
studies and tasks as piano-playing, card-playing, knitting,
and reading the evening newspaper are performed. ;
The room should have poise and possess some formality of
arrangement. Yet it must remain cozy and comfortable
without a suspicion of stiffness. It is not an easy require-
ment to meet — but a discriminating selection of lighting
equipment will enable you to achieve the desired effects
by contributing charming decoration as well as adequate
Bear in mind, too, that good light is not expensive. In
fact, it is the least expensive of all the necessities in the
average home. Single rugs, sofas and other pieces of fur-
niture almost invariably cost more than the lighting equip-
ment required for your entire residence. There is no need
to skimp i%any room when you get so much in comfort,
eye-protection and beauty from the few dollars you spend
for quality fixtures.
The few illustrations on the opposite page will show how
decisively Lightolier designers have departed from out-
worn tradition. New discoveries concerning the relation
of light to sight have set new standards for correct illum-
ination — and opened new decorative possibilities to those
building or modernizing in these times.
A central ceiling fixture is decisively recommended. No
other equipment will give everyone in the room the good
even illumination required for ease and enjoyment, espe-
cially if the fixture has been designed for semi-indirect or
indirect lighting. It will save moving of lamps and shift-
ing of furniture whenever you have a card-party; it is
never 'in the way*; it does not occupy valuable floor space.
If no provision has been made for central illumination,
at least four wall brackets are necessary to get good light
— but they must be properly placed. If of the candle type,
with exposed bulbs, brackets must be shaded to prevent
glare and injury to the eyes.
A Style for Every Taste — A Type for Every Need — A Price for Every Purse
3941. All -the simple
dignity and grace you
expect in authentic
4416. Interesting, different,
the room in a mellow glow.
efficient — bathing
4610. Fit for a
priced for any
4411. Will beautify your
walls as well as illuminate the
2346. Every Light -
olier decorates as
well as illuminates.
3831. Sound styling, good light-
ing, lasting economy — a typical
3222. (Below) Flattering
crystal illumination — exquisite
2150. Especially useful in the low
3701. Soft, even illumination —
permanently pleasing decora-
4413. No disturbing glare from this
newest development in indirect lighting.
INSPECT THE WID
DISPLAY IN OUR
The entrance hall or foyer sets the tempo for the warmth
and hospitality that can be expected throughout the home.
It should be gracious in appearance — preferably simple in
treatment. No matter whether the emphasis is on formality
and politeness or on cordiality and gaiety, it must always ex-
press a sincere welcome to those who cross your threshold.
To capture this spirit is most important, for your visitors
receive their first and last, and therefore their most lingering,
impressions in the hall.
In the hall as elsewhere throughout the house, you will find
that ideas are more important than the mere spending of
money. A graceful hall lantern, unique in design and warm
in its welcome glow, will immediately convey a sense of
comfort and the spirit of hospitality that you want your
home to display to all who come within it. Lightolier lanterns
are made in a wide variety — many of them harmonizing with
appropriate pieces for living room and dining room which in
many homes are connected through the hall. A few sugges-
tions for entrance hall and foyer lighting are shown on this
2689. Quaint lantern that
bespeaks good taste and
gives good light.
4511. Authentically Colo-
nial — money cannot buy a
finer design or better con-
thrifty and ef-
gives the hall
a most inter-
2320. Another of the many
Colonial lanterns designed
3600. Creates a feeling of
perfect welcome in the
ONLY A FEW
OF THE MANY
6280. A sparkling gem to
enliven the upper hall.
3104. Expert metal crafts-
manship in combination
with an unusual Colonial
2340. A pleasing ornament
as well as a satisfactory il-
2166. Modern in
line, efficient and
ally Colonial in
feeling — perfect
COME TO OUR SHOWROOMS AND
INSPECT THESE BEAUTIFUL LIGHTOLIERS
Every Location is
Enhanced with Lighting
Even the 'minor* locations have major importance in their
influence on comfort and convenience. A fixture for the upper
hall, if clumsy in appearance or poorly finished, creates an
unfavorable impression that much good decoration elsewhere
will find difficult to overcome. A light that is inadequate may
be responsible for an unfortunate accident on the stairs.
Good lighting costs so little that it is nothing but extravagant
'economy* to purchase less than the best, especially when the
best is available at no greater cost than mediocre equipment.
Lighting fixtures for upper halls and passages should be
controlled by separate switches upstairs and down so that
they may be turned on and off from either floor — and of course
they must give ample light not only for the hall but for the
staircase. Dark, gloomy halls are waste spaces and danger
spots. Light, cheerful halls protect the family and guests
against accidents. Good light in the hall makes adjoining
closets easier to use, though wherever possible separate
lights in the closets should be provided. On this page
you see only a few of the many Lightolier designs that are
thoroughly suitable for decorating and illuminating the hall.
Lighting that is Cheerful, Beautiful, Helpful
BEDROOmS MID SIM PARLORS
Bedrooms should express the personality of the occupant.
Milady's boudoir may be feminine, even frivolous. The
men of the family will prefer strong, comfortable furnish-
ings and equipment, with complete absence of frippery,
and insist on relaxation and restfulness. The children's
rooms should be colorful and cheerful. Guest rooms must
be inviting and comfortable.
An inappropriate fixture will strike a discordant note that
will seep through the decorative scheme. Beautiful equip-
ment will enhance the room with all its furnishings and
gratify the ambition of every home-maker to make her
house a thing of beauty.
But beautiful lighting should not be selected at the expense
of good lighting. The many uses of bedrooms by day or
night call for the £nest illumination. The finishing touches
of a woman's attire and appearance can be applied prop-
erly only when the light is right. The pleasure of reading
in bed, with which so many people taper off into the Land
of Nod, depends on good lighting. The convalescence and
comfort of sick members of the family rest greatly upon
even, glareless illumination. The speedy selection of
clothes— in fact, the age-old problem of 'getting out of
bed on the right side' is closely connected with lighting
under which eyes become 'wide open' quickly.
The sun parlor or sun-room also deserves the finest illu-
mination. Probably the most popular room in the house by
day, with its brightness and sunshine, it is still the favorite
in many homes when Dad reads the evening paper, Mother
sews or entertains at bridge, and the children study or
play. Each of these tasks calls for close eye work and the
It is quite impracticable to equip the bedroom or sun
parlor with adequate illumination by the use of lamps
alone — though of course they are excellent accessories not
only in these rooms but elsewhere throughout the "house.
For lighting that will give the greatest usefulness use a
center fixture of indirect or semi-indirect type. It will
reduce or eliminate shadows and protect the eyes at any
angle or posture from the injurious glare of unshaded
bulbs. Unlike wall brackets a central fixture does not
'fix' the location of furniture, but permits its rearrange-
ment from time to time, always giving ample light for
every purpose. Bulbs in wall brackets must always be
shaded. A few of the many Lightolier ideas for good bed-
room and sun parlor illumination are shown on the opposite
A Few Typical L i g h t o I i e r s Designed for B e d r o
L i g h t i in g
4713. As Colonial as George
Washington and as honest in
4412. The newest note in light-
ing — exclusive with Lightolier
3943. A mirrored
Lightolier — the latest
note in the modern
3931. Artistic sim-
plicity that never
3103. Expertly styled and con-
structed — reasonable in cost.
2145. A smart contribution
to the decoration of your
room. Gives perfect illumina-
4603. Charming light
from Cheerio glass
shades that give a mel-
2321. A gra-
3932. Excellent pro-
portions and splendid
3913. A gem in metal
Sandwich glass trim.
decorative lighting that
will add beauty to your
2148. Trimmed with
crystal — an ideal piece
for bedroom lighting.
MANY OTHER DESIGNS AT OUR SHOWROOMS
Good Lighting is
2323. (Below) Adds
the final touch of excel-
lence to Colonial in-
If good lighting is necessary in the dining room — and it is
— then it follows that correct lighting should also be pro-
vided for dining alcove or breakfast nook. Many homes, in
fact, make greater use of them than they do of the dining
A cheerful, adequate light will make breakfast on a wintry
morning seem tastier and more heartening. It will add gaiety
to the informal family snack or to a midnight 'raid on the
ice-box.* It will make lessons and studies — so frequently per-
formed on the dining alcove table — move more smoothly and
In the dining alcove and breakfast nook there is seldom
space or opportunity to utilize lamps as lighting accessories.
The full burden for proper illumination rests upon the fix-
ture which should be scaled to the size of the room without
depriving its occupants of the full benefits of ample, glare-
less lighting. Wall brackets are not recommended, even when
shaded, as it is difficult to place them in positions where
they will give enough light to all who use the alcove or nook
and for the important purposes to which it is generally put.
Some typical Lightolier suggestions may be seen at the right.
3530. All the cheerful
charm of Early American
2073. Good lighting for
large appetites and small
NO O B L I
G A T I O N
4809 Ship's lanterns
weather-vane to give
light for the S.S.
'Fun & Frolic/
3702. A snug fitting,
sturdy, sensible se-
lection for the
3531. Especially suited for
knotty pine and pecky cypress
4805. A nautical note
that will add cheer
and good fellowship.
4803. Built to with-
stand the rigors of a
rough party — or
your own children at
2054. Excellent il-
lumination from an
LIGHTOUERS GIVE EVERY ROOM THE
LIGHT BEST SUITED TO ITS PURPOSE
Lighting that Favors
Fun and Frolic
The recreation or 'rumpus' room must be prepared to accom-
modate different styles in gaiety or 'whoopee'— especially
'serious whoopee' perpetrated by those who do not believe
they are having a good time until furnishings and furniture
are placed in jeopardy.
The lighting for the recreation room must therefore be com-
pact, strong and above all, adequate. Only by means of good
illumination is it possible to conduct such games that call
for keen eye-work as billiards, ping-pong or even bridge or
poker. Dancing— to the tunes of the midget or second radio
—is made more enjoyable under such lighting. The efforts
of the impromptu bartender are more sincerely appreciated
and rewarded with calls for 'encore'!
The lighting for this room must be sturdy— competent to
withstand the jolt of some misdirected missile if the party
becomes hilarious. Better yet, it should be designed to be out
of the path of most missiles— close or snug to the ceiling
Central lighting will be found most adaptable to the many
varying purposes to which the recreation room is placed All
the requirements for sensible 'rumpus' room illumination are
found in the Lightoliers shown at the right. They are typical
of the wide variety of Lightoliers to suit recreation rooms
done in primitive, nautical, knotty-pine, or simple modern
Work-Shop of the
The kitchen is the work shop of the home. It should be crisp
looking and gay — pleasant to look at and pleasant to work
in. An airy, light kitchen takes the drudgery out of house-
work and brings inspiration to the daily routine of meal-
planning and preparation.
Moreover, good lighting will lessen the amount of physical
and nervous energy required in the daily tasks, reduce the
possibility of painful burns and other accidents, help to keep
cooks and maids satisfied, and promote health and cleanliness
and all of the essential functions which must be performed
in this room. Fortunately, it is easy and economical to secure
good lighting for the kitchen.
The first essential of kitchen requirements is plenty of light
— everywhere. The second is that the light be arranged so
.that regardless of where the work is being done, the worker
never stands in her own shadow. The third is that the lighting
furnished be of a glareless type that will not produce eye-
strain, fatigue and nerve-racking headaches. These new Light-
oliers bring to the kitchen the same high efficiency found in
the lighting of the finest business establishments. Provision,
if possible, should be made for lights directly over the sink
and basin. In all cases the preferable finish is Chromium
Plate — modern in appearance, impervious to steam and heat,
easy to keep clean and sightly, permanently bright. Lightolier
designs for kitchen requirements are available in a wide
variety of styles and price ranges.
2058. Gives ALL the
light you need over the
mirror from its two
2162. Simple, effective,
economical — bound to
be a correct choice.
2163. Trim and
ing 'excellent and
the corners where
you are — and
lightens all house-
UGHTOUERS ILLUSTRATED ARE SUITABLE
FOR USE IN KITCHEN OR BATH
Provide Good Light and
Protect Against Accidents
2170. No convenience
in your kitchen will
give greater satisfac-
tion. Come and see it.
2050. A modern touch
that is both stylish and
decorative. Perfect for use
2165. Brings to
the bathroom or
kitchen all the
best qualities in
lined, smart, and
tends well over
LIGHTOLIERS ILLUSTRATED ARE SUITABLE
FOR USE IN KITCHEN OR BATH
If there is any must in the house, it concerns the necessity
for good lighting in the bathroom, depending as it does
almost entirely upon artificial lighting. Care in planning the
lighting equipment for this room will be of tremendous
comfort and convenience, each day, to every member of
your family. The daily chore of shaving is doubly difficult
and irritating when only part of the face is lighted. The men
of the house will derive greater satisfaction from fixtures that
give sufficient light for shaving. The women also need good
light when they have to apply the finishing touches to their
The best insurance you can buy against costly accidents or
even deadly mistakes from the medicine cabinet is with good
lighting; and it is also of help in preventing the accidents that
may occur when entering or leaving tub or shower.
An enclosing globe, with sufficient room to take a large bulb,
should be used at the ceiling for good general illumination
over the tub, basin and toilet. Light at either side of the
mirror should be available from brackets and these should be
equipped with frosted glass to prevent the glare which annoys
and injures eyesight. If an outlet is available for an over-the-
mirror light, be sure the fixture extends from the wall at a
sufficient distance to throw the light across the expanse of
the mirror instead of only on the top of the medicine cabinet.
A vapor-proof light should be used in the shower to prevent
burns from steaming water and injuries "from falls that are
always more prevalent in dimness and darkness.
Lighting the Exterior of Your Home
Outdoor lighting equipment should be selected with at
least as much discrimination as you use to determine the
lighting for the interior locations of your home.
To begin with, it must be especially distinctive, because
for every person who sees your home from the inside
there are at least a score who judge it from its exterior
appearance alone. Outdoor equipment must also possess
style and dignity because it fixes the character of your
house permanently and gives it attractiveness as surely
as a new coat of paint — though at but a small fraction
of the cost for a new paint 'job '
Outdoor lighting must be adequate, for then it makes
prowlers shy, helps to identify your house, and prevents
accidents on your doorstep. And finally, your outdoor
fixtures should have superlative qualities of durability,
for nothing about a house has a fiercer battle with wind
and weather, sun and rain, ice and snow. All Lightolier
outdoor fixtures are made of bronze or solid copper, and
will last forever. You need have no fear that rust will
streak your walls when you enjoy such quality equipment.
The exterior brackets or lanterns selected must of course
harmonize with the architecture of your house. You owe
this not only to yourself but to your neighbors who have a
vested interest in the appearance of the entire neighbor-
hood. Permanently pleasing appearance can only be assured
by using lighting equipment constructed of rustproof and
weatherproof materials — the kind that will be in perfect
condition years after you have purchased it. The light
furnished by these lanterns or brackets should be adequate
for prompt identification of the number of your house
and of the steps leading into it, thereby avoiding needless
interruptions and troublesome accidents. Lighting for
the rear entrance and garage should also be selected with
these prime essentials uppermost in mind. Lightolier takes
especial pride in its group of unique outdoor lighting
pieces, a few of which are illustrated on the opposite page.
i Few of fire Many Beautiful Lightolier Designs for Exterior Use
4810. A welcoming beacon to all who
come to your home.
4800. A friendly note in decoration,
a useful purpose in illumination.
4802. Brings out the full excellence
of the exterior of your residence.
4820. Built to give good lighting and
endure through the ages.
4816. Distinctive Lightoliers cost no
more than ordinary equipment.
4804. High quality and
low cost are insepar-
able companions in
4520. Adds infinite charm to the home
4813. Outdoor lighting equipment has
unusual decorative importance.
IGHTOLIER DESIGNS INCORPORATE EVERY REQUIREMENT NECESSARY FOR PERMANENT SATISFACTION
IUHEH RUTHORITIES AGREE
All of the professional groups operating within or
intimately associated with home construction — and
we refer to architects, decorators and builders —
specify Lightolier equipment throughout the house
at least twice as frequently as they do any other
make of fixture! This is not an accident, but a tes-
timonial to 34 years of perseverance and concen-
tration upon the essentials of good residential illu-
mination — authenticity of design, real beauty, dur-
able construction, efficient lighting, low first cost
and 'Beautiful finishes that last. '
Particularly where most exacting conditions are en-
countered you will find Lightolier equipment in
use. That's why hundreds of 'Model Homes'
throughout the country dedicated not only to a
Good Housekeeping magazine selected Lightolier equip-
ment for every room in their Regency apartment — and
also for their Fashion Salon.
For the Johns-Manville Model Home constructed in swank
Westchester County, New York, the best of building mate-
rials and furnishings were used — and of course the lighting
was by Lightolier.
Walker & Gillette, nationally known architects and leaders
in the Better Housing Movement, use Lightolier equip-
ment throughout their Laurence Farms development.
VOUR COnFIDEHCE IS JUSTIFIED
revival in home building but also to exhibiting the
latest improvements in building materials, employ
Within the limited space offered by this book only
a few typical 'Model Home* and other outstanding
building movements can be illustrated. In these
and in hundreds of other instances Lightolier fix-
tures have been selected because of their perform-
ance — and their real dollar-for-dollar value.
If you would know more about Lightoliers consult
your own architect, decorator or builder. Take their
word, along with ours, that Lightoliers are the most
suitable, beautiful and dutiful for your pocket and
W. & J. Sloan Co., America's foremost quality home
furnishers, selected Lightolier equipment for their model
home "The House of Years."
The model "New American" homes of the General Elec-
tric Co., with their brilliant display of how electrification
has modernized housekeeping and home living, specify
The 1936 "Bride's House," sponsored by "House Beauti-
ful" magazine, with its staff of discriminating architects
and decorators, chose Lightoliers for decoratively and
adequately lighting every room.
Factory. The modern Lightolier
factory where quality lighting
fixtures are manufactured — from
ingot metal to the high stand-
ards of Lightolier perfection.
Private railroad siding and ex-
press office on the premises
assure you of speedy service.
Plating and Lacquering. The
most vulnerable part of any fix-
ture is its finish. Lightolier fin-
ishes are carefully electroplated
— then lacquered to assure
'Beautiful finishes that last.*
imPORTMIT inFORmnTion THAT will
HELP VOU SELECT CORRECT EQUIPRIERT
1. What is a 'Lightolier'? A trade -marked name
given to all fixtures and lamps manufactured by
2. What is a 'Lightolier* style? A product de-
veloped to accomplish TWO important purposes
— in function, to furnish illumination that is
healthful to the eyes; in form, to give decoration
that is harmonious and in lasting good taste. All
are original creations. Many are inspired by
authentic antiques or museum pieces. But even
more are new in form, departing entirely from the
outworn tradition that modern electric fixtures
must follow the outlines of a candle flame or kero-
sene lamp. In every instance the designs have been
scaled to present day needs and the fixtures make
a real contribution to the beauty and utility of the
3. What about 'Lightolier* quality? It is quality
distinguished by merit — not by cost. Lightolier
artisans, chandelier workers, and hundreds of
other technicians are the largest single force of
lighting equipment specialists in the world. /The
name 'Lightolier' on lighting equipment is com-
parable to the mark 'Sterling' on silver,
4. Are 'Lightolier* fixtures expensive? No —
neither in first cost nor viewed from the more im-
portant aspect of how long they last and how
much satisfaction and comfort they give. The
cost of Lightolier equipment is surprisingly low
because they are produced in the most modern
and largest factory in the industry — permitting
all sensible economies in manufacturing,
5. Are 'Lightolier* fixtures guaranteed? Yes — the
Lightolier tag carried by each fixture is your
assurance that its beauty will remain undiminished
down through the years. Especial care is given to
the most vulnerable part of lighting equipment —
the finish. Cheap enamels that chip or peel have
no place in our manufacturing processes. All fin-
ishes are protectively lacquered to bring out their
full lustre and prevent tarnishing. All metals used
are of the highest grade the market offers, heavy
gauge, and carefully tested by precision instru-
ments. Each part, socket, and wiring circuit is
rigorously inspected. Your Lightolier equipment
will give you satisfactory use for as long as your
Factories and Foundries
JERSEY CITY, NEW JERSEY, U. S. A.
Spinning, One of the essential
operations in fixture manufac-
turing-spinning. Lightolier spin-
ners are proud of the standards
on which we operate.
Modelling. No fixture design
can be better than the art and
precision of the modeller who
carries out the artist's sketch.
Casting. Uniform quality in
castings can be secured only by
doing our own foundry work.
Here an ingot of brass is drawn
from French sand on the Light-
Chasing. The finishing details in
Lightolier castings are secured
by hand chasing of skilled
THE I1EHT STEP in PIMMED LIGHTMG
Remember that only a few of the hundreds of Lightolier styles available
for all locations could be illustrated in these limited pages. To judge
fully of their workmanship, their beautiful finishes, and their soft, even
lighting, you owe it to yourself to go to Lightolier, or to the showrooms
of Lightolier distributors everywhere.
Your visits to such showrooms will also enable you to see other Light-
oliers in every period — Colonial, Early American, Georgian, French,
Modern — and select from the large variety exactly those pieces which
best suit your own personal requirements. No matter how little you have
to spend, the wide range of prices in which Lightoliers are available permit
you to enjoy the best.
We and our distributors will be happy to discuss your lighting plans
with you. Our experience is at your disposal without obligation.
Should you select Lightoliers, each fixture will come to you
in an individual carton, constructed to assure safe arrival
in exactly the condition as it left our plant after three
rigid inspections. No parts will be missing, it will
be completely ready for installation. You will
then have the finest lighting equipment
money can buy.
Printed in U, S. A.